planogram planogram in retail rack placement

What do these have in common? They are manual, meaning they not only take more time but lack an automation process which would make it easy for retailer to focus their energies on other tasks. Planograms of the past were handwritten or generated using spreadsheets. If you are a retailer looking to adapt to the changing needs of your market, you’ll need a tool best suited for the challenges - one that is automated, puts the consumer first and is designed with ease-of-use in mind.

Though retailers discovered and began using planograms decades ago, not every planogram offers the same advantages. How to Choose a High-Quality Retail Planogram Software Therefore, planograms can be designed to generate a visual response that places each product in a location that best attracts the consumer’s view.

This is essential, as visual merchandising has a direct impact on sales.Ī planogram software takes into account the fact that consumers are visual creatures who respond to visual stimuli. It also details what quantity of merchandise is shelved. The tool illustrates where products are best placed on the selves of a store. In essence, planograms provide a model or schema for shelf planning. What is a Planogram?Ī planogram is a tool that outlines product placement – giving the retailer key insights to make every inch of a store’s space profitable. Which tool will help retailers rise above competition, create a loyal customer base and increase sales? It’s the planogram program. More important, they need tools to help them create processes that work. Professionals in retail need vision to meet challenges both present and future.

If you’re a retailer, one truth is clear: your success depends on your ability to adapt.

Planogram planogram in retail rack placement